1. STS commissioned Actionstream to produce two corporate videos about their new range of machines.
2. For one we filmed the developers themselves telling us about their work and showing us the benefits of the new plasma ecthing machines. We used upbeat editing and music to create a positive, dynamic mood to motivate the sales force.
3. The second video was to be used by the sales teams with customers in regions such as the Far East. A quieter approach was required - so we used a fine voice over and subtle music to create authority and to instill confidence.
4. Both videos were the result of a single well-planned shoot